“People hate searching,” OpenAI CEO Sam Altman once said. He was talking about the tedious process of sifting through information to find what you need. This simple idea is at the heart of one of the biggest shifts in artificial intelligence: the move from a single, all-purpose AI to a marketplace of specialized tools. With the introduction of the GPT Store, the era of custom AI has officially arrived.
Most of us start our journey with AI by asking simple questions. We treat it like a search engine, but it’s capable of so much more. If you want to move beyond basic answers and get truly tailored, powerful results, you need to learn how to guide the conversation. This involves understanding a few Prompt Engineering Principles and leveraging some of the more advanced features available.
For all the excitement surrounding what ChatGPT can do, it’s just as crucial to understand what it . While it’s one of the most impressive available, the tool from has some significant blind spots and built-in limitations. Like many of its , it’s a powerful assistant but far from a perfect one. Knowing its weaknesses in accuracy, context, and ethics is key to using it effectively.
When OpenAI made GPT-4o available to free users alongside features like voice conversations, image analysis, and web browsing, it fundamentally changed the value proposition of ChatGPT subscriptions. The question isn't just about what you get anymore—it's whether the premium tiers justify their cost when so much functionality is now free.